Kate Heffernan

My name is Kate Heffernan. I live in Brooklyn and work at outbrain.

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Research by the NPD Group showed that Americans ate takeout meals an average of 125 times a year in 2008, up from 72 a year in 1983. And a recent U.C.L.A. study of 32 working families found that the subjects viewed cooking from scratch as a kind of rarefied hobby.

This should come as no surprise. For most of the last century, Americans have been told repeatedly that cooking is a time-consuming drag. Companies like Kraft and General Foods promoted mix-and-eat macaroni and cheese, rice with mix-in flavor pouches and instant pudding. Pillsbury, the flour maker, became Pillsbury the biscuit, pie and cookie dough maker: baking just by turning on the oven. According to a 2008 NPD study, of all supper entrees “cooked” at home, just 58 percent were prepared with raw ingredients…

… As we lost our skills at the stove, we also lost something less tangible but no less important: the opportunity to spend time together in the kitchen, talking and cooking. Similarly, we gave up the chance to improve our children’s eating habits by example.

NYTimes

Thanks for posting this Lili - I could not agree more.

(Wonderful Op-Ed on the importance of bringing cooking back into the American Kitchen http://www.nytimes.com/2009/05/31/opinion/31hesser.html LiliBitting)

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